In The Industry - Page 3 of 13

Big Data opens up new opportunities for small businesses

It might not feel like you are burning fistfuls of £20 notes, but if your business is unknowingly discarding customer data then that could be effectively what you are doing. Big Data – the collection and analysis of data sets so large and complex that...

Moving to Cloud Thinking – Part 1, Business Agility

Top 5 ways the cloud can make your business more agile The modern business world changes quickly, whether it’s a great new product which has everybody talking or a collapse in demand for a certain service. Successful businesses tend to be the ones...

Trolls and the web, from fairy tales to fast-moving consumer goods

New government proposals and legal landmarks on Internet “trolling” could force retailers to cross an important Rubicon, writes Ben Sturgess. Life often imitates art as we know — and art it seems sometimes imitates life. The stuff of fairy tales and...

Digital Media: All fingers and thumbs?

With ‘connected’ digital content the key mover and shaper behind today’s media tactics and strategies, it’s ironic that it should remain broadly disconnected from the ‘mainstream’ media mix in many cases… Media. Fings just ain’t what they used...

If It’s Not Brokered…

With Groupon seeing continuing commercial pressure and similar ‘holes’ appearing among some of its peers, is online discount culture facing early onset decay? Not at all, insists Clifford Jones; merely a few routine teething problems… Some years ago...